How much clout does the buying public have in changing the entire buying paradigm? Let's take the computer for example. Prior to the computer gaming industry, there was little demand for super-high resolution monitors, ultra-fast CPU processors, fantastic array video card capability and prodigious RAM memory and hard drive storage. Business desk top computers usually were tied into a central server, and because the screen display routinely was a static Excel spreadsheet or Word document... why the need for action?
Then came "PacMan", and from that point on, the computer gaming industry took wings. If computer software and hardware manufacturers wanted to be competitive, they had to come to grips with and out-fox the arcade video game enterprises. Thus, CPU processor makers, Intel, Motorola and IBM, were under extreme pressure to develop chips that could keep up with high-performance desktop computer software. nVidia and ATI had to produce video cards that carried their own processor and RAM so as to deliver realistic, 3-D images to the gamers.
